DID YOU KNOW?
75% of pedestrian fatalities occur in low-light conditions , with visibility being a major factor.
Stay Visible, Stay Safe: The Importance of Night Visibility
Every year, thousands of pedestrians and dog walkers fall victim to accidents during nighttime hours, primarily due to poor visibility. Shockingly, studies reveal that 75% of pedestrian fatalities occur in...
Three Pillars of Safety
Visibility
The lights integrated into our products are designed to increase visibility, helping to reduce stress about being seen in low-light conditions.
Durability
Our products are made with high-quality materials engineered to withstand strong pulling and wear, ensuring durability and long-lasting performance.
Stability
The Glowhound belt is designed to enhance your centre of gravity with the goal of minimizing the risk of falling.
While many people enjoy the calmness of late-night walks, the potential danger is often underestimated.
There are 3 primary factors that impact the safety of your evening walks & 2/3 are out of your control.
Slow Reaction Time
Drivers have just a few seconds to react to an obstacle in the road. In low-light conditions, those few seconds can make all the difference.
Distracted & Tired Driving
At night, drivers may be more fatigued or distracted, making them less alert to pedestrians & their dogs.
Poorly Lit Roads
Many popular dog-walking routes, like parks or suburban streets, have inadequate lighting.
What You Can Control.
While you can’t control how drivers behave at night, you can take action to make you and your dog more visible. Let's prevent accidents before they happen.
Light-Up Products
Light-up products make you easy to see from every direction. They shine bright, helping others notice you and your dog, reducing blind spots, and adding extra safety during night walks, early mornings, or bad weather.
High Visibility Gear
Reflective gear helps you stand out to drivers, making you easier to see and helping cars notice you sooner, especially at night or in low-light conditions.
Environment
Whenever possible, choose routes with streetlights or park pathways with lighting. Good lighting makes you and your dog easier for others to see and helps you stay aware of your surroundings.
Walking Towards Traffic
Walking toward traffic gives you more control, helps drivers notice you sooner, and adds an extra layer of awareness—especially at night, in low light, or on roads without sidewalks.


